Sales stress: 5 ways managers can help their team

If you’re a sales manager, we understand that you manage a team that constantly works under high pressure. Every time you set an ambitious goal or create a competitive environment for you team, you trigger stress – that is both helpful and hurtful. When harnessed, the stress helps your team members push themselves to reach their full potential, bringing better results. But when it becomes too frequent and goes out of control, your sales reps shed a silent tear – “Help! My job is killing me.”

As a sales manager, you have to help your team deal with the stress. Here are five things you could do:

Set smart goals: Don’t set unrealistic sales targets just because you want to show drastic growth in revenue. Missed targets only increase fear of failure and squashes motivation. So, before setting sales targets analyse sales history, territory performance, competition, and current market trends.

Break big targets into small weekly achievable targets to build confidence with incremental wins.

Set sales targets that are SMART – specific, measurable, attainable, relevant and time driven. Use the following template to set your SMART goals:


Coach selling skills: Effective sales coaching helps reduce stress by helping sales reps develop the skills, knowledge, and strategies that improve sales results. A recent research by the Sales Executive Council has revealed that sales reps who received quality coaching improved sales performance up to 19%! So, make sales coaching a part of your daily or weekly routine.

You can get started by reviewing sales call with your sales reps and discussing what went well and where they could improve. Hold regular meetings to create action plans that helps your reps achieve sales objectives. Ask questions to dig deeper into the current issues and provide constructive feedback.

Be accessible: Sales teams do not work in vacuum. Sometimes, just talking out loud about things that are worrying someone helps them get clarity. So, it’s important that you encourage candid conversations to discover the true causes of the stress your team members are feeling.

There are many ways to create a safe environment for your team members to communicate regularly and honestly. Start by rewarding people who share their mistakes or ask questions, no matter how trivial. Listen to your team members’ concerns and be non-judgemental when replying. Cathy Reisenwitz, in her blog, insists that a manager should listen to their team members’ feedback on how they like to be managed better.

Empower with tools: Enable your sales team with tools that makes selling easy. A CRM system such as Vtiger is one such tool that helps alleviate sales stress.

Using a CRM system can help reduce stress caused by lack of transparency in sales activities, poor collaboration, time wasted on searching customer information and completing mundane tasks. With a CRM system in place, your sales team always knows who is working on which account – eliminating any account handling conflicts. You can also set up workflows to automatically pull data into CRM and automate several repetitive manual tasks – free up time to get more important things done. And because a CRM system acts as a single source of truth for all your customer information, your sales reps are not frustrated by time consuming searches.

Recognize and appreciate effort: Appreciating your sales rep for a job well done or recognizing the efforts your sales rep put in on a deal that was lost at the last stage helps alleviate stress by cultivating a positive work environment.

You can show appreciation for your sales rep’s hard work in many ways. Here are a few ideas:

  1. Appreciation letter: Posting a handwritten note brings an instant smile on your rep’s face.
  2. Team out: Take your team on a lunch or a game to break internal tension and build team bonds.
  3. Gift vouchers: Gift gym or spa vouchers to cool off work pressure.

We hope these simple suggestions help you in creating a happy and conducive work environment for your team. We are curious to learn about what you do to help your sales team cope with stress? Let us know in the comments section.


Vtiger Enrich: a nifty tool to boost your social prospecting efforts and enrich customer data

If social prospecting is a part of your lead generation tactic (if it’s not, you should start now!), then we have good news. You can now ...

Vtiger recognized as a 2019 Gartner Peer Insights Customers’ Choice for Sales Force Automation

We are excited to announce that we have been named a Gartner’s 2019 Peer Insights Customers’ Choice for Sales Force Automation. This is the second ...

Vtiger recognized as a Leader in G2 Crowd Grid® for All-in-one CRM

We are proud to announce that G2 Crowd, a trusted review site for business technology, has named Vtiger a leader in the All-In-One CRM category ...
AI in sales FI1

AI in Sales: What you need to know to ride the coming wave

Artificial intelligence(AI) is here to stay and it will transform the way you sell. From managing online conversations on websites to analysing massive amount of ...

How to build a successful business case for CRM

Let’s face it—sometimes you have the solution to a business problem, but your management just won’t listen. Perhaps, you’re using spreadsheets to keep track of ...

How to choose the best CRM for your business

There are hundreds of CRMs in the market today. While a few CRMs are designed to work in any industry, the others are designed for ...

Announcement: Vtiger CRM is ISO 27001 compliant

We are proud to announce that Vtiger has been awarded the ISO 27001 certification, an internationally recognized information security standard ensuring services meet the data ...

How to select a CRM implementation partner

While most of the CRMs, such as Vtiger CRM, are quite easy to implement for unique business needs, when you have a few complex customizations ...
Vtiger CRM Implementation

Avoid these 9 CRM implementation mistakes to ensure CRM success

A well implemented CRM helps to align your business process with customer strategies to improve customer experience, build loyal customer base, and eventually increase sales ...

How do you know it’s time to buy a CRM

In today's hyper-competitive world, every touchpoint with a prospect and customer is important. As buyers, we are all impatient, and expect quick responses and well ...
Copyright 2018 Vtiger | Privacy Policy