INDUSTRY
Aviation
LOCATION
Selangor, Malaysia
About the Company
Pen Aviation is the premier one-stop solutions provider in the aviation niche markets of Asia, serving both civilian and governmental clients. They specialize in:
- Consultancy and Project Management
- Aircraft Sales and Acquisition
- Charter Concierge
- Investment Opportunities
- Business Development for Aircraft Management Companies
- Unmanned Automated Solutions (UAS)
Their product portfolio encompasses fixed-wing aircraft, rotary-wing aircraft, amphibious aircraft, and UAVs.
The Challenges
Pen Aviation faced two key challenges. Their first challenge was the need for a unified system to effectively manage their diverse and inherently distinct business lines. This complexity demanded an ERP solution tailored for design manufacturing, aligning with the unique nature of their operations.
Additionally, they required a seamless connection with their stakeholders, categorized into two groups: the agile and the specific. This connection was vital as it would empower them to customize their products in real-time, a capability that needed to be user-friendly and accessible even to individuals with limited IT expertise. This adaptability was considered crucial given the dynamic nature of their industry, where tools are constantly evolving, and new employees, not necessarily IT specialists, must swiftly and effectively cover various business lines within their organization.
Furthermore, they used an outdated CRM system that stores critical data on individual employee computers, which lacked cloud accessibility. This decentralized data storage hindered reporting capabilities and complicated data management, as Pen Aviation serves a diverse client base, which made effective sales tracking and partnership updates challenging. In addition, their marketing efforts relied on manual email communication, which led to cumbersome processes and potential missed opportunities. To address these challenges comprehensively, Pen Aviation began the search for an automated solution.
The Solution: Vtiger CRM
Pen Aviation implemented Vtiger CRM due to its enticing features, cost-effectiveness, and user-friendly customization capabilities that empower employees, regardless of their IT expertise.
The Outcome
The centralized platform of Vtiger CRM helped Pen Aviation foster seamless integration across various business lines. Their key processes were automated, which helped streamline operations across business lines. The centralization of data in a secure, cloud-based database supports the effortless monitoring of essential pipelines and data, enabling real-time tracking and status monitoring. These helped generate significant improvements in various facets of Pen Aviation and enhanced overall operational efficiency and effectiveness.
About the Company
Pen Aviation is the premier one-stop solutions provider in the aviation niche markets of Asia, serving both civilian and governmental clients. They specialize in:
- Consultancy and Project Management
- Aircraft Sales and Acquisition
- Charter Concierge
- Investment Opportunities
- Business Development for Aircraft Management Companies
- Unmanned Automated Solutions (UAS)
Their product portfolio encompasses fixed-wing aircraft, rotary-wing aircraft, amphibious aircraft, and UAVs.
The Challenges
Pen Aviation faced two key challenges. Their first challenge was the need for a unified system to effectively manage their diverse and inherently distinct business lines. This complexity demanded an ERP solution tailored for design manufacturing, aligning with the unique nature of their operations.
Additionally, they required a seamless connection with their stakeholders, categorized into two groups: the agile and the specific. This connection was vital as it would empower them to customize their products in real-time, a capability that needed to be user-friendly and accessible even to individuals with limited IT expertise. This adaptability was considered crucial given the dynamic nature of their industry, where tools are constantly evolving, and new employees, not necessarily IT specialists, must swiftly and effectively cover various business lines within their organization.
Furthermore, they used an outdated CRM system that stores critical data on individual employee computers, which lacked cloud accessibility. This decentralized data storage hindered reporting capabilities and complicated data management, as Pen Aviation serves a diverse client base, which made effective sales tracking and partnership updates challenging. In addition, their marketing efforts relied on manual email communication, which led to cumbersome processes and potential missed opportunities. To address these challenges comprehensively, Pen Aviation began the search for an automated solution.
The Solution: Vtiger CRM
Pen Aviation implemented Vtiger CRM due to its enticing features, cost-effectiveness, and user-friendly customization capabilities that empower employees, regardless of their IT expertise.
The Outcome
The centralized platform of Vtiger CRM helped Pen Aviation foster seamless integration across various business lines. Their key processes were automated, which helped streamline operations across business lines. The centralization of data in a secure, cloud-based database supports the effortless monitoring of essential pipelines and data, enabling real-time tracking and status monitoring. These helped generate significant improvements in various facets of Pen Aviation and enhanced overall operational efficiency and effectiveness.