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Running a business without understanding what customers actually want is risky. Markets change quickly, customer preferences evolve, and competitors constantly… .How to Conduct Market Research: Steps, Methods, and Examples
Sales and marketing are grouped because both influence revenue, but they solve different problems at different moments. Marketing deals with… .The Difference Between Sales and Marketing: Roles, Goals, and Examples
Marketing agencies handle complex operations that include client management, campaign execution, and team coordination. Without a system that tracks and… .CRM for Marketing Agency
In today’s tech-savvy business world, instant messaging or text messaging plays a vital role in building strong customer relationships. It’s… .Vtiger Messages Integration: A Complete Guide to Improve Customer Communication
Growth today is shaped as much by how a business remembers its customers. CRM is the organised memory, capturing interactions… .CRM vs Marketing Automation: The Key Differences for Businesses – Which One Do You Need?
It would be a novice mistake to deem marketing campaigns as a simple single-action effort. Global ad spending is expected… .What is Campaign Management? Meaning and Benefits
Account-based marketing (ABM) is a strategy in B2B marketing where marketing and sales teams work together to target and engage… .What is Account Based Marketing (ABM)?
Customer Relationship Management systems are often misunderstood, despite the clear ROI and operational value of CRM platforms. Because of this,… .10 Common Myths and Misconceptions That Surround CRM
It’s December- cold days, hot chocolate, and a whole lot of Christmas magic! The season of gift-giving, planning, and organizing… .CRM and Christmas: A Match Made in Marketing Heaven
In today’s fast-paced digital landscape, businesses constantly seek ways to enhance efficiency and effectiveness. One powerful solution that has emerged… .6 Benefits of Using Marketing Automation for Your Business
Darryl launched his marketing consultancy two years ago and has experienced remarkable growth. Each month, he welcomes an average of… .How Vtiger CRM can Benefit your Small Business
